1、LinkedinYour network is bigger than you thinkSeries BAugust 2004August 2004CONFIDENTIALLinkedinYour nebwork is bigger than you minkFind and Contact the People You NeedThroughthe People You Already TrustAugust 2004CONFIDENTIAL1LinkedIn Is Professional People Search 2.0LinkedinYour nehwork is bigger t
2、han you minkProfessional people search includes 3 key componentsLinkedIn premium services1.Targeted ads:$Service providersContextual text ads targeted on search terms and profiles2.Listings:Job listings filtered through each professionals network$Jobs3.Subscriptions:$Deals andService extending reach
3、 of each professionals networknetworkingAugust 2004CONFIDENTIAL2Professional People Search 1.0 Uses Flat DirectoriesLinkedinYour nebwork is bigger than you minkThe problem:There is no effective,trusted way forprofessionals to find and transact witheach other onlineSelecting service providers from ye
4、llow pages failsSelecting employees from resume databases failsReaching professionals through directories failsAugust 2004CONFIDENTIAL3Professional People Search 2.0 Leverages NetworksLinkedinYour mebwork is bigger than you minkInternet 1.0 Search and transact via flat directoriesInternet 2.0 Search and transact via networksAugust 2004CONFIDENTIAL4